As we kick off season 3 telling stories of success and struggle in business and marketing, we can’t think of a better interview to share.

Richard Nevels, owner of Rocking & Rolling N Cattle Co, grew up catching cows, training horses and riding bucking bulls on the PBR circuit. But when his country was under attack, he stepped up to help. After serving in the Department of Homeland Security for 15 years, he returned to the farm to raise bucking bulls and enjoy life as a dad and grandpa. In this episode we discuss how honesty and integrity have helped him develop a reputation in the rodeo industry for over 4 decades.

Follow Richard on Facebook @ Rocking & Rolling N Cattle Co